ENGINEERED EXCELLENCE
BREAKING THE MOULD
Without an over-zealous finance department stifling innovation or limiting creative thinking, there is only one word to describe the bikes that emerge: elevated.
Without marketers guiding the direction of development or shaping the product to meet ever-changing market demands, there is only one word to describe the feeling a rider experiences when they kick the pedals for the first time: empowered.
We’re not like other bike companies. We despise even the notion of conforming. We defy the conventions and norms that dominate this industry—all in the name of true performance.
VEKTA
Riding your bike is the time you feel most free; unencumbered by the weight of the world. You're filled with the pure liberating enjoyment of stoking your own fire while you're on two wheels, powered solely by your own steam.
TYPE 300
Why should the feeling of ultimate speed while racing be confined to the road? Why should chasing higher speeds be solely for tarmac? Unlock a whole new world of riding with the world's most advanced gravel racer, coming soon.
VULCAN
Day in, day out putting in the hard yards to grasp that next gain in performance to inch closer to achieving your goals. Early morning swim sessions, late night turbos, and long runs in the rain. We know because we're right there with you.
WORLDS APART
We don’t approach bicycle engineering the same way as everyone else.
While others might challenge themselves to produce as many bikes as efficiently as possible, we don’t. We care about only one metric: your performance. We’re not burdened with making the most bikes—our sole focus is making the best.
It’s like comparing an F1 car to a road car—both may have four wheels, but that's where the similarities end. They're worlds apart.