Personalised Performance
At REAP, it's not enough for us to just supply you with the highest performing bicycles on the planet - we have to go the extra mile. We want you to get as much out of your REAP as possible, so we tailor every single build to its rider's needs as our norm. That's just part of the REAP way.
Irrefutable Speed
Speed doesn't come from just throwing money at a problem. It comes from having in-depth knowledge of the problem we're looking to solve and a deeply curated knowledge base of composites, aerodynamics and bicycle design. We're not just going to tell you our bikes are the fastest, we'll show you.
The REAP Way
We make bikes the way engineers at other brands wish they could. Instead of manufacturing for quantity, we manufacture for performance. It's too expensive for the big brands to do it this way for a reason - because it works. Ultimate performance comes from a zero-compromise approach - The REAP Way.
Design Process
We design our bikes to meet our ultimate performance targets, not to meet cost targets. Delivering the fastest bikes is paramount.
UK Manufacturing
Every single REAP is made-to-order in our Staffordshire factory. Manufacturing everything within the UK means we retain control over the performance and quality of every bike that leaves the door.
Personalisation
From paint to gear ratios, there is no standard rider, so we don't have standard builds. Your REAP is built for you, nobody else.
